adall
Sign inStart free

Why is my Google Ads account losing money?

See, in numbers, where your money was wasted.

Connect your Google Ads account and run the audit. adall reviews the last 30 days: at the top, the estimated waste; below it, every problem from the most expensive down and what to do about it. The audit changes nothing; it only looks and writes.

Start freeAll features

01 / Why it matters

Whose side are the defaults on?

Many of Google Ads' default settings lean towards spending more: broad match, search partners, auto-applied recommendations. Each looks small on its own; together they quietly eat a big part of the budget. An independent eye checks these settings in your interest.

02 / How it works

How it works

  1. Step 1

    Connect your account

    Sign up free and connect your Google Ads account; adall never sees your password.

  2. Step 2

    Run the audit

    Under Decisions, open Account audit and tap Run the audit. It can take a few minutes.

  3. Step 3

    Read the result

    At the top: the estimated waste over the last 30 days. Each problem has its own box, the most expensive first.

  4. Step 4

    Keep or share it

    Print the report or save it as a PDF.

03 / What you get

What you get

  • In your money

    Waste is shown in your currency, not as a percentage or a score.

  • What to do

    Under every problem, what you should do, in plain words.

  • Read only

    The audit changes nothing in your account.

  • Run it monthly

    Run the audit again whenever you like and see the progress.

04 / Frequently asked questions

Frequently asked questions

Does the account audit cost anything?

You can run it after signing up free and connecting your account. The website audit, which needs no account, is free as well.

How is the estimated waste calculated?

Code does the arithmetic: items such as spend that brought no sales and the cost of unsuitable settings are worked out from the last 30 days of data. It's an estimate, and the screen says so.

Who makes the fixes after the audit?

You can make them in Google Ads yourself, or adall offers them as suggestions and applies them with your approval.

I have an agency. Is it still useful?

Yes. The audit is an independent second opinion; print the report and share it with your agency.

No ad know-how needed to try it.

Start free, connect your Google account, set your limit. Or audit your site free first.

Start freeFree auditPricing